Which Shopify Plan Should I Choose? [Most Profitable]


You’ve worked hard on your business, and now it’s time to reap the rewards by setting up an online store with Shopify. But with three different plans, it can be hard to figure out which is best for your needs.

You should choose the Basic Shopify plan if you expect your store to earn less than $5,000 in monthly revenue. Opt for the standard Shopify plan if your business generates between $5,000 and $44,000 in revenue. And if your store earns more than $45,000 a month, sign up for the Advanced plan.

Keep reading to discover the factors in selecting the most profitable Shopify plan for your business.

Choosing the best Shopify plan based on profit

When choosing the best Shopify plan, there’s no one-size-fits-all, and the right plan will vary based on your revenue. Here are the most profitable Shopify plans based on the potential revenue your store is likely to generate:

Basic Plan: If the store earns under $5,000

The basic Shopify plan is your best bet if you expect your store to generate less than $5,000 in monthly revenue. This plan costs $24 a month, and you’ll have access to all the essential features to get you started. And you can always upgrade to a more comprehensive plan if required.

If it’s your first time using Shopify, they sometimes offer a $1 per month offer for the first 3 months.

Basic Shopify plan

Standard Plan: If the store earns $5,000 – $44,000

The standard Shopify plan is recommended for stores generating between $5,000 and $44,000 in revenue. This plan will cost you $69 a month but includes features that aren’t available in the Basic plan. 

Gift cards and professional reports are two special features, among others. And if your store is generating a decent amount of traffic, this is the plan you should opt for.

Professional Shopify plan

Advanced Plan: If your store earns more than $45,000

The Advanced Shopify plan is ideal if your store generates more than $45,000 monthly revenue. This comprehensive plan gives you access to most Shopify features, including advanced report builders and real-time carrier shipping.

The only downside is that Shopify Advanced has a much heftier price tag of $299 monthly. However, it’s worth considering if you want to take your business to the next level.

Advanced Shopify plan

Shopify Plan Calculators to calculate fees

Factors to consider when choosing a plan

Now that you have an idea of Shopify’s different plans, it’s crucial to consider a few factors before choosing one.

Assess your needs

Before selecting a plan, ensure its features align with your business needs. For example, if you’re planning to sell a high volume of products, the E-commerce automation feature is a valuable asset. In this case, it’s best to select the Advanced Shopify plan.

Monthly revenue and traffic expectations

Along with your business’s needs, it’s important to know your monthly revenue and traffic. Remember, the longer your business is online, the more expensive the plan becomes. However, it’s worth investing in the advanced plan if you have a high traffic volume.

The bottom line

Choosing the right Shopify plan will significanttly impact your business. If you’re unsure where to start, try Shopify’s 14-day free trial to test out each plan and pick one that best suits your requirements.

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